Born and raised in Logan, Utah, Naomi Market's founder, Carson Field, developed a deep appreciation for a variety of outdoor activities from an early age. Fueled by his passion for the outdoors, Carson, a former student of Utah State University's Outdoor Product Design and Development (OPDD) Program, identified a gap in affordable gear options during his early 20s. This realization inspired the creation of Naomi Market, a solution catering to the outdoor enthusiasts of Northern Utah and its surrounding areas. Nestled in the heart of Cache Valley, UT, Naomi Market is a haven for those seeking reasonably priced outdoor gear. Our commitment to sustainability and accessibility aligns seamlessly with Logan's ever growing outdoor community. The name 'Naomi Market' draws inspiration from the nearby landscape, Naomi Wilderness and Mt. Naomi, a prominent peak in the northern Wasatch mountains where Carson spent his formative years exploring and adventuring.